Urban Culture has added a new clothing line to its vast selection of fashion wear called Jack & Jones.

The brand, which is one of Europe’s leading producers of menswear, features five lines: originals, core, premium, vintage and tech, each having different target groups and expressions, but every piece of clothing can be combined with Jack & Jones jeans.

All lines reflect current trends and offer relaxed and cool designs with super fits and the most innovative treat-ments, meeting the demands of fashion- forward guys.

Originals take its roots from the indie and hipster scene. The style is urban, young and easy going.

Core is for the young fashion-forward guy with an eye for details and graphics. Innovative details are at the centre of each style and are made of high-quality fabrics with a crisp and clean finish.

Vintage clothing captures the true soul of jeans wear. The brand takes pride in reviving authentic vintage items and aims to reproduce washes, trim and fabrics with reference to a specific period in time.

Premium is about the lifestyle of a true gentleman. Celebrating high quality, both in craftsmanship and fabrics, the collection is based on a selection of timeless classics in a modern context of seasonal trends as well as a full range of wardrobe staples.

The vibe is contemporary and classic with a perfect balance between casual cool and urban sophistication, while tech provides a range of highly functional garments and casual styles fit for an active lifestyle.

Jack & Jones is exclusively available at Urban Culture, Level -2, The Point, Sliema.

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