A collaboration between Misco Consulting Limited and digital marketing consulting firm The Ornate Group will bring to the classroom for the first time in Malta real world practice through business simulations.

“With this revolutionary practice, students will be more engaged in their studies and ultimately better prepared for the business world once they complete their course,” said Ritienne Xerri, Misco training and development director, and Naila Neymatova, co-founder and director of The Ornate Group.

“These simulations create a fun learning environment making core marketing concepts enjoyable to learn, and by putting the key theoretical concepts into practice, students are able to retain the learnings better than through traditional learning methods. Students also get to enhance their teamwork skills since they will be required to analyse and debate with their teammates concerning various marketing related issues to remain ahead of the game,” they added.

The first time these simulations will be used will be during the Malta Qualifications Framework Level 6 Award in Strategic Marketing which was recently certified by the National Commission for Further and Higher Education. To learn more about these simulations and how they would help you improve your learning experience Misco and The Ornate Group will be organising an information session on January 24 where they will be diving into the simulations and showing participants how they work.

Misco was set up 36 years ago to provide an integrated service in the areas of human resources and marketing research. In the area of training it provides both in company and open training programmes, accredited by the National Commission for Further and Higher Education.

The Ornate Group is an Oracle Partner boutique digital marketing agency, focusing on creating bespoke solutions for aspirational brands. With industry experience spanning over 15 years, The Ornate Group provides marketing support at the highest quality, from intricate strategies to handcrafted promotions. It also provides digital marketing training from introductory level courses all the way to more technical courses. Each training session is carefully tailored with the participants in mind combining theory, practical experiences, exercises and feedback.

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