McDonald’s has been celebrating McHappy Day, its annual fundraising campaign in aid of the Ronald McDonald House Charities (Malta). The campaign encourages customers to donate silver and notes in the coin boxes in all restaurants.

Various local celebrities endorsed the cause and joined in the fun by meeting and greeting customers, serving guests at the counter and collecting donations. This year’s campaign revolves around the iconic Happy Meal. McDonald’s is donating a percentage of the Happy Meal’s retail price to its favourite charity, the RMHC (Malta). Every Happy Meal box contained a special thank you note from McDonald’s in appreciation of customers’ generosity.

The Ronald McDonald House Charities (Malta) is putting the final touches to its Learning Centre in Qawra

The event follows on from the success of last year’s McHappy Day and promises to raise even more proceeds. “McHappy Day is our largest fundraising drive every year and this year we have invited personalities from TV, radio and music to join us to raise funds for a much-needed project for children in Qawra,” Paul Dragan, general manager of McDonald’s in Malta, said.

The Ronald McDonald House Charities (Malta) is currently putting the final touches to its Learning Centre in Qawra which will run specialist programmes to support children suffering the effects of poverty, disability or learning difficulties. The programmes aim to help children obtain the core skills and competencies that are essential for their future quality of life.

McHappy Day celebrations continue today.McHappy Day celebrations continue today.

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