The University of Malta is launching a new MSc in Strategic Management and Digital Marketing starting in October.

The new MSc integrates digital marketing with management to enable participants to understand digital marketing opportunities and be able to design data-actions to lead teams and create impact.

Students will learn how to use cutting-edge tools and techniques, digital marketing channels, performance metrics, digital advertising, decision modelling, data analytics and digital content production theories and applications.

The MSc will empower students with the knowledge and skills employers are demanding from the new generation of digital marketing managers.

The programme lasts a calendar year and is expected to attract graduates of various disciplines from industry who want to perform better in their current employment or advance their careers.

Applications are open and those interested are encouraged to apply as soon as possible.

For more information e-mail franco.curmi@um.edu.mt or visit the website below.

https://www.um.edu.mt/courses/overview/pmscsmndmkftt8-2018-9-o

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