Members of the construction industry, architects and civil engineers were invited to celebrate the official opening of JMV’s Green Building Solutions outlet, which is fully dedicated to sustainable building solutions and devoted primarily to Kerakoll products.
While JMV is renowned for the processing of steel reinforcement and steel sections, this new outlet is part of JMV’s strategy, which in recent years has focused on expanding its portfolio with the introduction of several brands focusing more on environmentally sustainable building solutions for the construction industry.
This new showroom is a significant move for JMV’s Green Building portfolio. A delegation from Kerakoll travelled from Sassuolo to attend the reception.
Kerakoll is a world leader in products and services for sustainable construction, historical restoration and interior design. Having a flagship showroom in Żebbuġ places Kerakoll and their other Green Building brands, EVG-3D, Ytong, Gutta and Aco, at the heart of the construction economy.
To mark the event, managing director Raymond Vassallo gave a short speech while invitees were given the opportunity to tour the showroom and join JMV staff in celebrating the display of innovative products as well as a state-of-the-art computerised paint-mixer offering thousands of colour variations.
Mr Vassallo said: “JMV’s commercial relationship with Kerakoll started three years ago. Today we have reached a milestone where we now have this showroom dedicated to the Kerakoll brand.
“Our objective is also to promote green and innovative products and provide reliable solutions, assistance and advice to engineers, developers and applicators working in the construction industry.”
Mr Vassallo said the application of products applied by trained personnel had become of paramount importance in today’s world for products to yield the optimal and intended results. He expressed JMV’s commitment to providing training to industry leaders to ensure the correct application of products.
Donato Baccarelli, Kerakoll’s commercial director, said: “We would like to thank JMV for giving us this great opportunity to collaborate with them. We are dedicated to sharing our knowledge and experience in any way possible throughout this partnership. Extensive research and development, spanning over 50 years has allowed Kerakoll to introduce advanced systems and solutions which respect both the environment as well as those using the products.”
JMV’s new outlet for Green Building products demonstrates the brand’s growth and expanding demand, as well as its commitment to keep investing in developing areas of the construction industry around sustainability
For more information, visit www.jmvibro.com or call 2146 7421.