French beauty and fragrance brand L’Occitane en Provence has opened its first outlet in Republic Street, Valletta.

Founded by Olivier Baussan in 1979, L’Occitane captures the true art de vivre of Provence, offering a sensorial immersion in the natural beauty, fragrance and lifestyle of the south of France. From the texture of L’Occitane products to their scent, each skincare, body care and fragrance formula promises pleasure through beauty and well-being—a moment rich in enjoyment and discovery that goes beyond tangible benefits to create a different experience of Provence.

The new store offers customers a luxurious experience, exploring L’Occitane’s full range of natural beauty products and also features a face care consultation area where clients can discover and personalise their skincare regime thanks to the expertise of skilled beauty consultants. Fans of the brand were quick to show their excitement on social media stating that they no longer had to travel to find their favourite beauty products.

Designed by L’Occitane’s architectural team, the store’s layout elevates Provence from a location to an experience. Upon entering, guests walk into a modern day open air Provençal market which houses all of L’Occitane’s bestselling products from skincare to fragrances.

For more information call 2203 5406 or visit www.facebook.com/loccitanemt.

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