Last month saw the launch of the Miss Selfridge and Pineapple Studios collaboration, inspired by the iconic British dance studio’s rich heritage. Fusing a sporty, street vibe with a touch of sex appeal, Pineapple at Miss Selfridge is the ultimate ‘work it’ wardrobe.
The collaboration celebrates the ongoing appeal of athleisure. Fusing functionality and style, Pineapple at Miss Selfridge will take one from dance class to lunch date, to sofa in Insta-ready style.
Working collaboratively with Debbie Moore, OBE, the founder of Pineapple Studios, the Miss Selfridge design team were granted exclusive access to Pineapple’s vintage archives. The team were heavily inspired by the brand’s iconic 1990s dancewear pieces and ‘in studio’ styling.
Focusing on sleek, ballet-inspired silhouettes, 1990s horseshoe necklines and retro detailing, #PineapplexMissSelfie was born. Key pieces include cropped bra tops, super-flattering, high-waist leggings and workout shorts, racer bodysuits and mesh detail hoodies, all featuring Pineapple’s original logo as a bonus throwback.
The oversized sweatshirt is reworked from Pineapple’s iconic favourite – the statement logo feels just as fresh and street now as it did back then. Fabrication adds interest with sheer panelling, luxurious jersey and urban power mesh. Rose gold and matte black metal work add a luxe finish to relaxed lounge wear, creating basics that are anything but basic.
Ms Moore said: “This collaboration couldn’t be more perfect as it brings Pineapple back to Miss Selfridge, where we had such success in the 1980s and 1990s.”
To view the Pineapple collection, visit one of the Miss Selfridge outlets at The Plaza, Sliema; Savoy Arcades, Valletta; PAMA Shopping Village Mosta; or Arkadia, victoria.
One may also visit www.facebook.com/Missselfridgemalta.
