Melita wins market growth

Melita’s broadband internet subscriber base grew by almost 12 per cent over the previous year and the telecoms operator won 88 per cent of all growth in the internet market during the same period, the Malta Communications Authority’s report for the third quarter shows.

Melita is the only internet provider which offers speeds of up to 100 Megabits nation-wide without the need for complex installations.

“Melita has invested significantly in its local network and its international connection to the internet to deliver fast and reliable speeds nationwide. These investments are being experienced by our customers and it is resulting in positive take-up of our products,” Melita chief executive Andrei Torriani said.

The report shows Melita Mobile registered a significant 30 per cent growth over the same period last year. With more than 65,000 subscribers, Melita Mobile now accounts for 11.8 per cent of market subscribers.

More importantly, Melita Mobile subscribers tend to call more and talk longer, incentivised by Melita rates and offers. As a result, Melita Mobile now accounts for 22 per cent of all mobile call time in Malta.

“Our investment plan continues throughout next year to ensure that we deliver an experience at par or better than our competitors,” Mr Torriani added.


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