The Westin Dragonara recently kicked off the celebration of Westin Hotels & Resorts’ successful New Balance gear-lending programme with a 5,000-metre run to benefit Soles4Souls.

The Westin Dragonara Malta is one of more than 70 Westin properties worldwide which, combined, will run almost 10,000 km, reinforcing the brand’s ongoing commitment to making fitness convenient for travellers.

The hotel is currently offering the innovative, exclusive loan programme to guests, enabling more travellers to stay healthy and fit on the road.

More than 20 associates from the Westin Dragonara recently participated in a 5,000-metre run around St Julian’s and Sliema, taking them on a scenic tour as they followed the designated five-kilometre running map.

Westin Hotels & Resorts and New Balance will be donating more than 15,000 pairs of shoes to Soles4Souls, an organisation that provides shoes for adults and children in need.

For €5, guests at the Westin Dragonara can borrow running shoes with disposable insoles and socks to stay active during their stay in Malta.

Guests will also benefit from travel fitness content and added-value experiences provided by New Balance.

New Balance fitness ambassador and TV celebrity trainer Holly Perkins has developed exclusive in-room fitness and equipment-free content, which includes stretching and strengthening workouts, cardio and yoga. The programme includes Wellness in Travel tips from Perkins on nutrition and creative ways to combat jet lag and healthy living. New Balance will also continue to work with Westin hotels to enhance the three- and five-mile local area running maps.

Westin’s decision to launch the gear-lending programme globally was driven by the unprecedented positive feedback from users of the pilot programme, launched in 10 target markets in 2010.

Guests also rated the gym in the top five amenities they look for in a hotel and are more likely to choose to work out with the New Balance programme in place.

This innovative programme eliminates the hassle of packing gear, which surveyed guests listed as a key barrier to working out while travelling.

www.westindragonaramalta.com
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