• Our consumer rights do not just disappear because prices are reduced.

• In situations where customers change their minds, the legal protection does not apply.

• It is always worth double-checking the shop's refund policy before buying anything.

• 'Fantastic offers' and 'major price reduction claims' should not blindly impress us.

• Any misleading practices should be reported to the Consumer and Competition Division on Freephone 8007 4400.

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