A new LG electronics survey shows men, women, parents and students are all missing out on new technology that enables safe storage and easy access to music, work and photos – the loss of which can be as stressful as being hit by an unexpected bill or even the edeath of the family pet!

Ever had that sinking feeling when your computer goes into meltdown or you accidently erase the wrong file?

A new survey by LG Electronics has shown that for men, data loss can be extremely stressful, with 18 per cent saying that it would be comparable to being hit by an unexpected bill. Others went further and said that losing files had been as distressing as losing their job (10 per cent), writing off their car (nine per cent) and, in one per cent of cases – going bald!

Women who have been affected by loss of personal data through the malfunction, loss or theft of a home PC or laptop say that it can be as distressing as the death of a favourite pet, no longer fitting into a pair of favourite jeans or, in some cases, the illness of a friend or loved one.