SMSTrader.eu is a new SMS marketing tool that has just been launched in Malta by Abakus Solutions.

The company said retailers now have an easy and fast way to carry out SMS marketing.

Thanks to the intuitive interface of SMSTrader.eu, users can register online for free and start sending SMS messages right away. Users may also opt to upload their own contact list, and through the SMS Merge tool create a campaign with personalised messages, similar to a mail merge.

SMSTrader.eu is much more than a bulk SMS service as it provides a set of marketing tools to assist the marketers in creating, sending, monitoring and measuring mobile marketing campaigns. Some of the features include the managing of contact lists, creating targeted campaigns through wizard, personalising sender ID (such as company name), SMS mail merge, real time monitoring, suspend and resume functions, and campaign statistics.

SMSTrader.eu provides full coverage of the Maltese market, catering for recipients connected to any Malta-based mobile service provider or mobile virtual network operators.

The company said the price per SMS is consistent across all operators and recipients are reachable locally and abroad. The pre-paid bundles are offered at highly competitive rates and have no expiry time windows. Five free SMS credits are being offered to test the system.

www.SMSTrader.eu

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