Global mobile data traffic continued to surge in October, growing at the fastest pace in seven months, internet browser company Opera Software said.

Data traffic through Opera's mobile browser - which packages up to 90 per cent of the data to save network bandwidth - rose 16 per cent in October from September, the company said.

Tech-savvy consumers have used cellphones to access internet on the go for long, but the mobile internet market has really boomed since the 2007 introduction of Apple's iPhone.

"When things really started to get off was when Steve Jobs stood up and said: Now you can get internet in your pocket," said Opera's chief financial officer, Erik Harrell.

"The iPhone has opened the eyes of operators for revenue potential of web browsers and I think Google has done the same."

Wireless operators are eager to increase revenue from internet browsing and the social networking boom as revenue from traditional voice calls is declining, but they are facing increasingly congested networks.

This is helping browsers like Opera, which use proxy servers to package data and send only a small amount through wireless networks.

"There is a rapidly growing trend on the market towards proxy-based browsers," Randy Cavaiani, vice president for marketing and business development at browser firm Novarra, said in a recent interview.

"If a handset maker is looking to acquire technology, they would look at the strength of the server," he said.

Nokia and other top phone makers have increasingly focused on developing their own browsers, but most players in the industry are certain Blackberry-maker RIM's August deal to buy browser firm Torch will not be the last one.