The much-awaited Malta International Digital Arts Expo 2008 will take place at the Hilton Conference Centre, Portomaso, between today and Sunday.

The first ever edition will provide Maltese IT professionals, media and creative industries an opportunity where they can understand how digital technologies can contribute more effectively to their operations, and to attend demonstrations that are usually available only abroad.

The expo will include no fewer than 43 business-to-business exhibitions, seminars, workshops, and galleries with the industries' latest products, tools and services from both Malta and around the world.

These include the leading audio-visual suite Cinema4D which will be on show in Malta for the first time ever.

Allied Newspapers Ltd is one of the sponsors of the event and will provide speakers who will address different aspects of creativity in publishing and the media.

Today St Martin's Institute of IT will hold a lecture entitled Make it Happen - Develop New Worlds, Attain Powers of Creation, Show Your Style, Experience the Thrills of Magic... An international panel of speakers will discuss computers' potential in the world of art and design, animation for entertainment and games, and how to build a career in this exciting industry. For bookings call 2123 5351 or e-mail infodesk@stmartins.edu .

The Malta International Digital Arts Expo 2008 is organised by ICA Ltd in partnership with the Ministry for Infrastructure, Transport and Communications.

The expo will be open daily from 8.30 a.m. to 7 p.m. Entrance is free of charge but visitors need to register beforehand on the website www.digitalartsexpo.com.

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