Crimsonwing and its Italian partner Display has designed a high-end portal luxury Italian shoe-maker Loriblu (www.loriblu.com).

The six-strong Crimsonwing team delivered the project on time and on budget, in time for the Milano-MICAM shoe event, the largest shoe fair in the world.

Crimsonwing's previous experience in the image-conscious fashion industry demonstrated that high fashion demands visually appealing and integrally robust e-commerce systems, since the webstore is their show window to the world.

"At Crimsonwing we merged the quality look and feel provided by our partners Display with our knowledge of e-commerce systems to come up with a website that is simple to use and secure," Crimsonwing pro-ject manager Ivan Carabott explained.

The solution integrates a corporate site providing information about the company and its products. The webstore is based on leading e-commerce solution Intershop Enfinity 6.2.

Features include high detail product images that can be magnified to exploit the quality of the finishing of Loriblu's product, search engine optimisation for improved indexing, integrated stock handling which permits Loriblu to manage stock levels in real-time, and a multi-lingual platform that provides all content in English, Italian, French and German.

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