In the comparatively insular yet highly active Maltese clubbing scene, the talents you find behind every pair of decks within this little archipelago of islands are nothing short of promising.
If you had to ask local clubbers who is the first deejay that comes to their mind, chances are they will reply “Ruby”. Why? Because simply put, DJ Ruby is the most ardently followed deejay in the Maltese islands.
Ruby can be considered an institution that has evolved over 15 years of hard work, forward-thinking attitude and equally advanced talent laced with a passionate and raw drive.
The son of folk duo Benny and Tonia, Ruby started out with a mobile disco together with his brother. It was the latter’s untimely passing away that made him quit from this business only to immediately return a much stronger and driven individual.
He was first noticed by one of the all-time greats of the nascent and present local dance movement, David Dee, who spirited out Ruby out of the first club he ever resided in (Swiss Chalet) to one of the biggest clubs at the time, Generator.
Ruby eventually took up residencies in every local club – namely Tremors, Miracles and Paceville clubs – wowing everyone with his dexterity and his energetic grasp of dancefloor dynamics and party atmosphere. Thus one can safely say that he was pivotal to the dance music explosion that took off in the Maltese islands in the early 1990s.
Throughout his career so far, he has achieved a lot. As Malta’s dance scene moved from strength to strength, Ruby has shared decks with many international deejays. To mention a few, Sasha, Paul Oakenfold, Tiesto, Carl Cox, Paul Van Dyk, Pete Tong, Armin Van Buuren, Ferry Corsten, Hernan Cattaneo, Chicane and Faithless were all accompanied by Ruby during their visits to Malta, as were a fair number of others found on DJ Mag’s Top 100 list such as Erick Morillo, Roger Sanchez and David Morales.
Co-owned and heavily driven by Ruby himself, Pure Promotions events have steadily grown and have attained and maintained a standard. On every event, the DJs walk out of the booth impressed with the excellent organisation, packed venues, as well as the lively interaction between them and the eager local clubbers that are a staple feature of Pure Promotions events. Ruby’s debut as a recording artiste kickstarted brightly with his first releases, Pure Stimulation and Modulation Error, being played by some of the world’s biggest deejays. He is also doing remixing work for progressive giants Squash 84 and local sensation Ira Losco.
How the rest of his career follows from here on is anybody’s positive guess. One thing is sure – wherever Ruby is behind the decks, the dancing won’t stop…

Source: Weekender