Apple sold more than 13 million new iPhone 6s and iPhone 6s Plus devices just three days after hitting retail channels last Friday in the U.S. and 11 other countries.
The company’s marketing spiel for the new devices claimed that “The only thing that’s changed is everything,” and Apple fans evidently turned out in droves across the globe to snap up the smartphones, which come in silver, gold, space gray and new “rose gold” finish.
Two weeks ago , Apple had said pre-order data indicated the iPhone 6s models were on pace to top last year’s 10 million record for the iPhone 6 launch . Some analysts had speculated that might mean 6s sales would be flat compared with a year ago, but the company’s latest smartphones again beat expectations.
Both iPhone 6s models include a new “3D Touch” feature , which lets users “peek” at items like an email message using fingertip pressure, and a 12-megapixel camera capable of capturing 4K Ultra HD video.
One feature Apple didn’t change was screen size. The iPhone 6s and 6s Plus have the same 4.7- and 5.5-inch displays, respectively, as the prior-generation iPhone 6 and 6 Plus.
The iPhone 6s starts at $199 and the Plus size starts at $299 (with a two-year wireless contract).
The company said iPhone 6s and iPhone 6s Plus will be available in more than 40 additional countries beginning Oct. 9 including Italy, Mexico, Russia, Spain and Taiwan. The new iPhones will be available in over 130 countries by the end of the year.