US fast-food chain Wendy’s, known for its square beef patties and baked potatoes, last Tuesday unveiled a foie gras burger as it sprang back into life in Japan.

Two years after shutting up shop because of falling profits, Wendy’s is hoping its exotic new menu will tickle the sophisticated Japanese palate.

The regular buns are still there but are joined by the foie gras burgers, and avocado and wasabi burgers as well as grilled chicken served with truffle and porcini mushroom sauce.

Wendy’s withdrew from Japan in 2009 after a seven-year presence in the market, as it struggled to compete with bigger rivals Burger King and McDonald’s. Its first new branch opened in the upmarket Tokyo shopping district of Omotesando.

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