The average Brit has only seen one in four of the UK’s top landmarks, a study has revealed.

Researchers have found that despite ‘Staycations’ becoming all the rage in the second most visited country by Maltese travellers, millions of Brits have failed to visit the attractions and locations on their own doorstep.

In fact, around two-thirds are yet to see major UK landmarks such as the White Cliffs of Dover and Windsor Castle, while three-quarters have never visited Scotland’s famous Loch Ness.

One in two adults even admitted they are more likely to visit locations overseas than those closer to home, with more people catching a glimpse of Paris’ Eiffel Tower than London’s Buckingham Palace.

The study of 2,000 people revealed that of the top 50 landmarks and locations in the UK, the average British adult has visited just 14

Charles Millward, chief executive of luxury cottage rental firm Rural Retreats, which commissioned the study, said: “It’s a shame that so many people are yet to discover the great places and landmarks within the UK.

The study, of 2,000 Brits revealed that of the top 50 landmarks and locations in the UK, the average adult has visited just 14.

And more than one in 10 have visited no more than five.

Big Ben is the most popular landmark, with 60 per cent visiting it at some point in the past, with other London tourist attractions, Tower Bridge and the Tower of London, in second and third place.

More than half of all adults have also been to Blackpool Pleasure Beach and the Lake District. But 50 per cent of people have visited Paris’ Eiffel Tower, which means more Brits have seen the French landmark than the British tourist hotspots of Blackpool Tower and London’s Westminster Abbey.

Brits are also more likely to have seen the popular French tower than Stonehenge, Edinburgh Castle and Brighton Pier.

Twenty-three per cent have also paid at least one visit to Florida’s Disneyworld – more than the one in five who have visited the Eden Project in Cornwall or the 16 per cent who have spent time exploring the Jurassic Coast.

Other foreign attractions to get more visits from Brits than those on their own doorstep include New York’s Statue of Liberty, the Colosseum in Rome and the Rock of Gibraltar.

Mont St Michel, in France, San Francisco’s Golden Gate Bridge and Egypt’s Pyramids are also among the list of popular overseas landmarks.

Researchers found that of those who are more likely to visit a foreign landmark, more than a third say they don’t view something as a landmark when it is on their doorstep, while another 36 per cent say that they are too busy to do it when they at home.

Another 32 per cent only really sightsee when they are on holiday.

Top 10 most visited UK landmarks by Brits

1. Big Ben
2. Tower Bridge
3. Tower of London
4. Blackpool Pleasure Beach
5. Lake District
6. Buckingham Palace
7. Blackpool Tower
8. Houses of Parliament
9. Natural History Museum
10. Westminster Abbey

Top 10 overseas attractions for Brits

1. Eiffel Tower, Paris
2. Disneyworld, Florida
3. Statue of Liberty, New York
4. The Colosseum, Rome
5. Rock of Gibraltar
6. Mont St Michel, France
7. Golden Gate Bridge, San Francisco
8. Pyramids, Egypt
9. The Grand Canyon, Arizona
10. Hollywood sign, LA

Sign up to our free newsletters

Get the best updates straight to your inbox:
Please select at least one mailing list.

You can unsubscribe at any time by clicking the link in the footer of our emails. We use Mailchimp as our marketing platform. By subscribing, you acknowledge that your information will be transferred to Mailchimp for processing.