The Westin Dragonara Resort celebrated World Sleep Day on March 17 by dedicating one week to sleep awareness.

Following the popular mentality that has promoted the late-night grind followed by the early wake-up, a new generation of thought leaders, tastemakers and travellers have begun taking a stand to save their right to rest.  Further denouncing the idea that ‘pulling an all-nighter’ is en-vogue, Westin puts sleep shaming to bed.

Westin is encouraging an emerging pro-sleep movement and pledging to support the World Sleep Society for those who use the #SleepStrong hashtag to showcase their ‘best rest’ on Facebook, Instagram  and Twitter. The Westin brand’s commitment is to raise awareness about the benefits of a better night’s sleep.

Westin continues to find new ways to empower guests to regain control of their well-being and get their best rest while on the road. Throughout April, the brand will pilot a ‘Bedtime Call’, giving travellers the option to schedule a restful reminder for when they should turn in and power down to get a great night’s sleep.

Whether travellers share their #SleepStrong moments on social media or schedule a bedtime call, Westin takes the stress out of sleeping well on the road.  From the brand’s signature Heavenly Bed and the new Sleep Well Lavender Balm bedside amenity, to the Sleep Well in-room dining menu, guests will undoubtedly rise feeling rejuvenated and perhaps return home with a new #SleepStrong-inspired routine.