As from tomorrow, MSV Life will be changing its name to MAPFRE MSV Life, strengthening its brand through a visible and strong association with an international player that has the vision to be the most trusted global insurance company.
David Curmi, CEO of MAPFRE MSV Life said: “We are delighted to formally launch the MAPFRE MSV Life brand. This is a logical evolution that enables us to take full advantage of our association with the MAPFRE Group. It adds a new layer of value by creating a clearly identifiable connection to the MAPFRE Group, giving our Company an important international dimension.”
MAPFRE MSV Life chairman John Cassar White said: “The MAPFRE MSV Life brand retains the local strength of MSV Life – a publicly known brand with strong local patronage and excellent reputation. It is underpinned by its close connection to the Bank of Valletta Group and has the largest insurance distribution footprint on the Island, a network that comprises Bancassurance agreements as well as Tied Insurance Intermediaries and Broker relationships. The linkage of the MAPFRE brand to MSV Life will reinforce, strengthen and enrich our identity as Malta’s largest Life Insurance Company.”
MAPFRE Middlesea p.l.c. chairman Martin Galea said: “We are confident that the new brand identity will continue to strengthen the overall presence of the MAPFRE brand in Malta as it will now be visible through the operations of both MAPFRE Middlesea as well as MAPFRE MSV Life. We are confident that the strong synergies within our Group enable us to leverage a wealth of resources as we seek to continue to deliver added value products and services through the strongest multi-channel distribution network in our territory.”
MAPFRE is a global insurance company present on the five continents. It is the benchmark insurer in the Spanish market, the leading multinational insurance group in Latin America and one of the top 10 insurance companies in Europe in terms of premium volume.
MAPFRE employs more than 38,000 professionals and services approximately 34 million clients. In 2015 MAPFRE’s revenue surpassed €26,700 million, with net earnings of €709 million.
Bank of Valletta is Malta’s largest financial institution, providing a wide range of banking and financial services through its multi-channel distribution network that includes branches, investment and business centres spread all over the Maltese islands.
The bank has a well-developed worldwide network of correspondent banks that provide it with the necessary backbone to service its customers in international banking and trade transactions. It also has a number of representative offices in other countries, including Australia, Belgium and Italy.