The second edition of the Atlas Motorcycle Ride, an initiative involving a number of motorbikes riding in aid of Pink October, was organised last Sunday. The event involved a fleet of motorbikes of every make and model riding across Maltese roads, all with a pink symbol. All proceeds went towards facilitating the research processes of finding better treatment for breast cancer, as well as raising awareness about the disease.
Motorbikes left Golden Bay at 8.30am and drove towards the Atlas offices in Ta’ Xbiex, where they were exhibited. The participation of KTM and Harley-Davidson was inevitable, with a number of riders wearing pink or Pink October T-shirts.
During the event, St James Hospital distributed mammogram vouchers at a reduced price. Fapi Motors donated a €200 voucher worth of showroom accessories to give out during the event.
Fapi Motors’ participation shows just how much the company recognises the need to raise awareness about a healthy lifestyle a person should lead and encourages the fact that regular medical check-ups are necessary.