New Silkroutes Group Ltd will be trading under a new corporate identity. This was announced by NSG chairman Cai Sui Xin, who said that the changes in the company better reflected a broader business commitment and the earlier appointment of new and experienced board members.

Goh Jin Hian was appointed CEO earlier this month, after having been appointed a member of the board of directors. Dr Goh currently holds the position of managing director in NSG’s wholly-owned energy division, International Energy Group Pte Ltd (IEG).

Since joining IEG, Dr Goh has spearheaded major strategy and technical shifts across the company’s energy portfolio of products and services, most notably the company’s move to include power generation in its existing oil and gas trading portfolio.

“During this time of transformation, there is no better person than Jin (Hian) to lead the company,” said Cai Sui Xin.

“Jin is a proven leader with hardcore management skills, business vision and the ability to bring people together. His vision on how energy and technology will be used and experienced by the public is significant as the (New Silkroutes) Group enters its next chapter of innovation and growth.”

In addition to Dr Goh, NSG’s new board consists of Ho Sheng, lead independent director of Cordlife Group Ltd and independent director of Ying Li International Real Estate Ltd; Vivien Chen-Chou, managing director of Fortuna Navigation Co. Ltd and non-executive director of Agritrade Resources Ltd; and Kelvyn Oo, partner of Pinsent Masons MPillay LLP and independent director of Teho International Inc. Ltd.

With their addition to the board, Ms Chou was appointed a member of the audit and nominating committees, while Mr Ho and Mr Oo now chair the nominating committee and the remuneration committee respectively. Frank Yu remains chairman of the audit committee.

Dr Goh said: “The EU-Singapore FTA (EUSFTA), the Chinese strategic initiatives, 21st Century Maritime Silk Road and the Asian Infrastructure Investment Bank all have significant impact on the changing global landscape. The term ‘Silk Road’ was coined by Ferdinand von Richthofen, an eminent German geographer in 1877 but the academia prefer the term ‘Silk Routes’ because the road included an extensive network of routes. New Silkroutes was chosen as we wanted a corporate identity to better reflect our ambitions: trade on the ancient Silk Road was a significant factor in the development of the civilisations of China, the Indian subcontinent, Persia, Europe and Arabia, opening long-distance political and economic interactions between the civilisations.

“Though silk was the major produce from China, many other goods were traded along the Silk Routes. Perhaps most important was the exchange of ideas, cultures, philosophies, resources and technologies. Our management hopes to embrace this spirit of the glorious past as we align ourselves towards the future.”

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