The Alive 2015 Cycling Challenge for Cancer, which involves 47 cyclists crossing seven countries in seven days, will end in Sutton, UK, on July 18. This year, the challenge will be raising funds for cancer research for children.

Made Good brand importers J. Calleja Ltd believe there is a perfect match between the brand and the challenge. To be able to take on such a physically demanding challenge, one also needs to fuel up on energy and nutrients. The Made Good bars, available in four flavours, are free from added sugar, gluten and GMOs, organic, rich in fibre and essential fatty acids and are certified vegan and kosher.

Donations to Alive 2015 can be made online at www.alivecharity.com or via SMS on 5061 7364 (€2.33), 5061 8081 (€4.66), 5061 8913 (€6.99) or 5061 9208 (€11.65).

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