‘Think. Feel. Do. Digital’ was the slogan for HSBC’s Digital Week, an event that showcased the power of digital innovation in making banking services more accessible and portable.

Jean Paul Medati was the winner of the bank’s online competition, in which participants had to discover a hidden phrase by following clues hidden on its website. An iPad Air 2 was presented to Medati by the bank’s business performance head James Allardice, who said: “The constant development in the bank’s electronic banking systems has enabled us to roll out state-of-the-art ATMs as well as online banking services such as our personal internet banking and mobile banking app. These systems have made it possible for customers to carry out the majority of their banking transactions from anywhere and at any time without having to step into a branch.”

Throughout the Digital Week campaign, gifts were distributed to customers registering for phone banking and personal internet banking. Other customers re­ceived demos on the freely available HSBC Malta mobile banking app that has been downloaded more than 20,000 times since its launch six months ago.

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