Jacob Jensen, the iconic Danish designer credited with creating the sleek but simple look of luxury stereo maker Bang & Olufsen, died on Friday aged 89, local news agency Ritzau said yesterday.

Jensen stands with Arne Jacobsen, Georg Jensen and Poul Henningsen as creators of ordinary objects such as chairs, clocks, tableware and light fittings that catapulted Danish modern design into households as well as museums around the world in the second half of the 20th century.

Collectively, their designs drew from the Bauhaus and Art Deco movements to create elegant, functional pieces such as Jacobsen’s famous Egg Chair, Henningsen’s UFO-shaped PH Lamps and the silverware of Georg Jensen, considered one of the most revolutionary silversmiths of the 20th century.

Some of Jensen’s pieces are held at the Museum of Modern Art in New York

With a studio in a remote spot in Jutland, western Denmark, Jacob Jensen began collaborating in the 1960s with Bang & Olufsen for whom he created a look characterised by clean, flat surfaces with minimal protrusions such as buttons and switches.

The technical quality of B&O record players, speakers and television sets was also considered superior and they were soon a must in wealthy households in the US.

Prior to his work with B&O, Jensen worked with industrial designers Bernadotte and Bjørn, where he created the Margrethe Bowl, a set of identical mixing bowls in bright colours and differing sizes which are ubiquitous in Danish households.

Some of Jensen’s pieces for B&O are held at the Museum of Modern Art in New York following the Design for Sound exhibition in 1978, the fourth ever solo artist exhibition at MoMA at the time.