Jeremy Lloyd with his OBE. Photo: Press AssociationJeremy Lloyd with his OBE. Photo: Press Association

Comedy writer Jeremy Lloyd, who created sitcoms including Are You Being Served? and ’Allo ’Allo!, has died aged 84.

His agent said he passed away in a London hospital yesterday evening from pneumonia.

Alexandra Cann said: “Jeremy was a great wit and always a mass of original ideas. He had a wonderfully original mind and will be greatly missed.”

Lloyd, who was married three times including to Joanna Lumley, created a string of hit shows with his writing partner David Croft. He was given an OBE for services to comedy in 2012.

Accepting his OBE, Lloyd said he was “astounded” to be honoured for doing something he enjoyed.

The two writers went on to develop an idea based on Lloyd’s past experiences working at Simpsons of Piccadilly, which became Are You Being Served?, set in the fictional Grace Brothers store. Its run spanned 13 years.

They struck comedy gold again with ’Allo ’Allo! about the French Resistance.

Lloyd’s third marriage, to 49-year-old interior designer Lizzy Moberly, took place in central London this June.

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