I note the recent increase in the Go share price on the local stock exchange. This is obviously good news for investors but possibly bad news for customers.

Share price rises are often due to greater profits that can be achieved by reducing costs. One great way to reduce costs is to release staff.

Last year, I called Go to ask for their Sports Channel package to be added and it was done almost instantaneously. One Saturday, I contacted them and asked for the Sports Channel package to be added once again and was informed that it would be done “sometime in the next 24 hours”.

This was not the response I was hoping for. Go have a monopoly on showing the English Premier League so why should they care if they downgrade their customer service? We are all locked in.

Well maybe not. If you know the right place to look you can watch all UK Premier League matches for free on the Internet. Might this worry Go and their shareholders just a smidgeon? I do hope so.

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