MSV Life this year marks 20 years of success in providing life insurance, protection, long-term savings and retirement planning.

MSV Life is one of the largest life insurance companies in Malta, with total assets of over €1.4 billion and no fewer than 84,000 policyholders.

MSV Life was initially established in September 1994 as Middlesea Valletta Life Assurance Company Limited between three partners – Middlesea Insurance plc (51 per cent), Bank of Valletta plc (39 per cent) and Munich RE (10 per cent).

In September 2005, BOV acquired from Munich RE its 10 per cent shareholding in the company. It also acquired a further one per cent holding in the company from Middlesea Insurance plc.

Middlesea Valletta Life Assurance Company Limited changed its name to MSV Life plc in November 2010.

MSV Life is today jointly owned by BOV plc and Middlesea Insurance plc, a leading non-life insurance provider and a subsidiary of the Mapfre Group.

MSV Life’s core range of products rank among the highest in the market in terms of quality, performance and price. MSV Life is committed to providing the highest standards of service to customers, policyholders and intermediaries and to focus on product innovation to fulfill the evolving demands of its customers.

MSV Life CEO David Curmi said: “Our success and reputation depend not only on the quality of our products and client service but also on the manner in which we conduct our business. Our core values are honesty, integrity, security, high ethical standards, confidence and people development.”

Mr Curmi added: “Our average client relationship is between 15 and 20 years; we would not be able to achieve that if we did not provide an exceptional level of service and continually develop products that directly meet the needs of the consumer.

“We sell long-term policies, therefore we need to earn the lifetime loyalty of all our customers. We do not just want to sell a policy or a service; we want to sell an experience.”