Absolut Elyx, the new luxury vodka from Absolut, was recently launched in Malta by Farsons Beverage Imports Co. Ltd.
Guests at the Club Lounge in Haywharf, Valletta, were served the vodka on the rocks and mixed in delicious cocktails. They were then entertained by a musical set by DJ Toby and a special performance by Ira Losco.
FBIC Ltd general manager Pierre Stafrace said: “Over the past few years, we have seen a wave of super-premium vodkas that have been mostly about image. Absolut Elyx is something different. It’s a unique combination of traditional handcraft, copper distillation and cutting-edge design, produced by the makers of one of the best and most iconic vodkas in the world.”
This vodka is crafted from single estate wheat from Råbelöf Castle in Åhus, Sweden, and water from a pristine well, upon which the 1921 copper distillery rests.
From seed to bottle, everything is done within a 15-mile radius of the distillery, ensuring quality control and perfection in every detail.
Absolut Elyx is available in 70cl and 4.5-litre bottles in leading bars and clubs throughout Malta, as well as at Farsons Direct in Mrieħel.