Hotel evaluations on the internet are gaining in importance in the final selection of a planned travel destination.
Very often a negative evaluation online means that the person looking to book decides on an altern-ative hotel. The international booking portal hotel.info has analysed hotel evaluations from the past two years and established that most of the difficulties experienced by guests could be solved very easily.
The summer holidays are upon us, everything is booked and the pleasurable anticipation increases. The majority of guests return home with happy memories and show this with a positive evaluation on the internet.
However, it is impossible to ignore that some guests may find fault with their stay. It is just such negative evaluations that give the hotelier the chance to improve their service and aspects of hygiene and thus maximise the satisfaction of their guests.
The international booking portal hotel.info has analysed the critical comments of its customers since 2012. The result: poor service, lack of cleanliness and a poor selection on the breakfast buffet are the main points criticised.
Those who have experienced poor service often leave a friendly message for the hotel management which states: “The dirtiest four-star hotel that I have ever seen. A few hairs on the wall tiles but when I looked at the floor there was a complete bundle.”
hotel.info shares the main complaints of hotel guests
| Complaint | Per cent | |
| 1. | Extra costs for internet access, parking, breakfast, etc. | 65.50% |
| 2. | Lack of service | 53.90% |
| 3. | Breakfast choice | 48.20% |
| 4. | Uncomfortable beds | 45.90% |
| 5. | Dirty rooms | 43.10% |
| 6. | Unfriendliness | 35.20% |
| 7. | Quality of breakfast | 32.90% |
| 8. | Noise level in the room | 30.60% |
| 9. | Value for money in general | 29.90% |
| 10. | Hotel does not offer what it promises | 26.20% |