What was meant to be a joke has turned into a PR blunder for Dutch airline KLM after it angered Mexican football fans by taking to Twitter to celebrate the Netherlands' dramatic comeback victory in the World Cup.

Within minutes of the 2-1 victory, it posted a picture of an airport departures sign under the heading "Adios Amigos!". Next to the word "Departures" is the image of a man with a moustache wearing a sombrero.

The post immediately went viral, with A-list Mexican actor Gael Garcia Bernal vowing never to use the carrier again. The post was pulled and a KLM spokeswoman later said it was "meant to be a joke", with the carrier apologising to those it had offended.

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