FranklinCovey partners, executives and clients attended the European marketing launch of Seven Habits of Highly Effective People – Signature 4.0 in Amsterdam, Holland.

Sean Covey, executive vice president, Global Solutions and Partnerships, said the latest Seven Habits programme has involved the most extensive product development effort FranklinCovey Co. has ever attempted. “It began by gathering feedback from clients and partners around the world. Part of the research effort involved searching for companies in various countries that had transformed themselves using the Seven Habits,” he said.

The company then went on to discover specific practices and methodologies the companies used in their implementation of the habits. Prototype development and beta testing in various locations globally followed until the final solution was established.

Seven Habits of Highly Effective People – Signature 4.0 is now an essential foundation for an effective culture, be it within an organisation, a team of people working together or a single individual and the family. The focus has now turned to living the Seven Habits through tools, including a smartphone app that can be downloaded to iPhones and Android devices, and handy cards.

The seven-week contract has been revised to help people live and practise the Seven Habits in a prescriptive and easy way. Participants are given a manual, redesigned on recycled paper, and the training content includes 34 new videos that are more streamlined, inspiring, skill-based and global than ever.

Commenting on the new SevenHabits, Malcolm Naudi, managing director of FranklinCovey Malta Ltd, said: “We are extremely excited about Seven Habits 4.0. This has been a great leap forward. While preserving the soul and keeping the timeless practices Stephen Covey captured so brilliantly in his book, we have added timely practices and a updated the components.”

New content has also been developed in the form of a companion programme, Leader Implementation: Coaching Your Team to Higher Performance. This is designed for leaders and managers at all levels of the organisation in a process that teaches and equips leaders on how to coach their teams to higher performance and how to sustain and institutionalise the Seven Habits within their teams.

This new programme is based on best practices from leading organisations around the world that have made the Seven Habits the foundation of their cultures.

Similar events to the launch in Amsterdam were held in Salt Lake City and Mauritius. Two other launches are being held this month in Jakarta and Dubai.

The first open Seven Habits of Highly Effective People – Signature 4.0 programme is being held in Malta from May 28 to 30.

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