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Playmobil to invest €15m in Malta

German toy-maker Playmobil is to invest €15m in Malta this year, Matthias Fauser, CEO of the Malta plant, said this morning.

He made the announcement as he showed the prime minister around the large factory in Hal Far.

The investment will be made in new machinery and an upgrading of facilities. The company will also be raising its workforce. It currently employs just over 1,000 workers, 180 more than in 2008.

Mr Fauser said that Playmobil has just concluded one of its most successful years in Malta.

Dr Gonzi described the company’s presence in Malta as a success story and said that Malta Enterprise will continue to support manufacturing industry with tailor-made incentives so that the country could continue to create jobs and wealth.

Dr Gonzi touring the Playmobil factory. Picture: Omar Camilleri DOI.Dr Gonzi touring the Playmobil factory. Picture: Omar Camilleri DOI.
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vincent Lia

Jan 7th, 22:01

Or maybe they decided that what happened in the last election PL being 'the underdog' with a considerable election polls lead, will lose again. Who on earth could vote out a government that in spite of EU countries with big economical problems, this Maltese government managed to achieve the impossible, they argued.

Mr Stephen Borg

Jan 7th, 23:36

Mr Lia
Be assured there there will be many who will vote out this government. I would vote out a government which promised a state of the art Public transport system or a state of the art power station but never delivered such promises. The only reason companies continue investing in Malta is because of our way below standard wages based on cheap labour and exploitation.

C Cassar

Jan 8th, 07:53

So why did they remain in Malta for the last 25 years?

Victor Laiviera

Jan 7th, 17:06

Caper production could have been a very practical and very profitable "niche" industry. Sadly, the idea was demonised and destroyed by the PN spin-machine which ALWAYS puts the interest of the Party before the national interest.

http://www.napoleon-co.com/pages/product_pages/capers.html

Ronnie Callus

Jan 7th, 18:09

@anthony galea;
Minghalik li se' twaqqa ghac-cajt iz-zmien u l-hsieb tal-Perit Mintoff, imma ghadek zghir bizzejjed tara is-site li gablek Victor Laiviera.Think twice before you leap siehbi.

m. borg (slm)

Jan 7th, 17:41

Vera

Mohhu miftuh, progressiv u qrib il-poplu

Joseph Pavia

Jan 7th, 17:46

Yes, the majority of it's supporters are the same! Your point is? Or are you just parrotting!

A Zammit

Jan 8th, 00:09

Too bad that the majority of its supporters are the same...Messrs Borg and Pavia, you just confirmed what I stated.

Joseph Scicluna

Jan 7th, 17:13

Jesmond

1970 - Brand International and Inmold Ltd set up in Malta. Malta was chosen as the location for an overseas production plant due to rising costs and lack of labour available in Germany.

Jesmond Chetcuti

Jan 8th, 08:23

@ Joseph
How many employees did it start with? no doubt that it expanded to close the workforce it has today , back in the 80`s...

joe muscat

Jan 7th, 16:38

Sur Cassar ghalik Actavis ex pharmamed , De la Rue , ST , Baxter . IMBARAZZ ?

Jesmond Chetcuti

Jan 7th, 16:44

@Mark, do you know how much a tin of capers cost here in Scotand/UK?...and they come from Spain...so ,I dont think it would be such a bad idea if we have to encourage some farmers to export the crop...after all we export potatoes ,whats wrong with exporting capers...

N. Zahra

Jan 7th, 15:28

Playmobil started in 1974 according to their website! BRAND INTERNATIONAL came to malta in 1970s...and the production was focused on a totally different product which then became obsolete. It was only in 1974 that PLAYMOBIL (the toys) started being produced in Malta!

Joe Vella

Jan 7th, 15:37

N. Zahra, at least I thought one can read. for your info and that of others, This is directly from their web page:

Company History

The below information is the corporate history for Playmobil Malta Ltd.

1970 - Brand International and Inmold Ltd set up in Malta

Malta was chosen as the location for an over

N. Zahra

Jan 7th, 15:43

Brand International and Playmobil Malta Ltd are not the same company.

Alfred Vassallo

Jan 7th, 15:48

Joe Vella

Before placing urls make sure that they work!

Eddy Privitera

Jan 7th, 16:19

Joe Vella: Anki jekk Playmobil giet fin- 1970, ifisser li fi zmien il-Labour marret tajjeb ukoll. U li se tinvesti aktar ILLUM lejliet l-elezzjoni li Playmobil temmen - bhal ma jemm kullhadd - li 99% tintrebah mil-PL, IFISSER LI GHANDHA FIDUCJA FI GVERN LABUIRISTA . Mhux kif qed ibezzgha Gonzi !

Joe Vella

Jan 7th, 15:40

j. brincat, wrong as always. Playmobil came to Malta in 1970 under a PN Government. Or are you trying to rewrite historic facts as well?

Denis Pace

Jan 7th, 22:51

Min jaf il-Playmobil sew, jaf li l-kumpanija kibbret u espandiet taht Gvernijiet tal-PN.
Bl-Euro, l-affarijiet marru iktar il-quddiem.
Jitla min jitla fil-gvern, irid isegwi l-ezempju tal-PN f'dak li ghandu x'jaqsam ma'investiment.
L-ISTABILITA hija garanzija ta'investiment.

Anthony Scicluna

Jan 7th, 15:32

What are you saying? If I recall it was under Mintoff that the manufacturing sector suffered. Playmobil invested in Malta under the Borg Olivier government in 1970. And, the Industrial Development Act was a 1988 instrument made by the PN government to create a manufacturing industry. You are not as critical of the beloved MLP as you claim to be. Otherwise you would know these facts

Wally Vella-Zarb

Jan 7th, 18:45

Mr Scicluna, YOU don't know what you are saying. Playmobil did not exist in 1970. It was set up from new even though it was financed by Herr Brand. At that time the legendary Helga who was training operators married a Maltese person and nurtured the company until retiring very recently. Written by accountants the Industrial Development Act 1988 reduced the then MDC to a virtual rubber stamp.

Denis Pace

Jan 7th, 22:53

Being close to how the company works, I can DEFINITELY tell you that it is a blatant untruth.
Playmobil flourished under the PN governments as the climate for investment was healthy.
Have a word with the management and you will soon realize!!!

Denis Pace

Jan 7th, 22:54

far from the truth!
Electricity bills for manufacturing industry are CAPPED!!!!!!

Anthony Scicluna

Jan 7th, 18:05

Erm, sa fejn naf jien, il banek Mintoff ghalaqhom u ghamilhom ta l-istat. Barclays per ezempju

Denis Pace

Jan 7th, 22:56

Ma tafx x'qed tghid.
Propaganda qarrieqa.
Kumpanija tinvesti ghax hemm gvern li jippromovi l-istabilita finanzjarja u incentivei ta'taxxa.


Joseph Micallef

Jan 7th, 14:32

Ezattament Pat. Dawn gabu l-AMS, fabbrika giganteska ta' l-electronics - still born imma ghax harbet qabel ma giet. Gabu s-seleco u ghalqet ukoll. Gabu n-nylon knitting u sparixxit. Bnew sahansitra villagg ghall-fabbriki bl-isem ta' MOSTA TEKNOPARK. Mur illum u tarah vojt. Dawn dejjem esperti kienu fl-investiment. Esperti imma, kif se jfarrku l-ekonomija!

Ronnie Callus

Jan 7th, 14:32

Dan wiehed ma'jridtx jinsa l-bsaten li ghamlulu lil Mintoff biex dawn ma'jigux jinvestu f'Malta. Qed jifirhu b'rixx hadd iehor imsieken.Ghidulhom liz-zghar min gabhom mela, mhux hbejtulhom kollox u tghidulhom li jaqblilkom.Dik tghidulha ONESTA jew SINCERITA maghhom iz-zaghzagh u maghna c-cittadini.

Joe Vella

Jan 7th, 14:40

Pat muscat, sorry to dissappoint you. Playmobile came to Malta 1n 1970. According to Historic data that is before the PL Government took office in 1971. Another PL myth that jdoes not stand the truth.

For your convenience I am providing the Company's link for your perusal.

http://www.playmobilmalta.com/page.aspx?id=73





Michael Seychell

Jan 7th, 14:50

Pat ghandek zball kbir, ghax il-Playmobil giet fi zmien il-Gvern Nazzjonmalista fin 1968/69. Jien kont Asst. Seg. ta' Lorry Sant fit-Taqsima tal Metall GWU.
Mintoff kien tela' fil-Gvern fl-1977 fuq programm elettorali mfassal minn erba ufficjali ta' l-MLP - D.Mintoff, D.Cremana, W Abela,u L,Sant, flimkien ma J.Attard Kingswell. J.Borg, G.Agius, u Jien ghall GWU.
M. Seycherll Pieta

vincent Lia

Jan 7th, 14:59

Jien ili nikoregi PL supporters li jiktbu il 'gvern tghakhom' jirreferu ghal gvern nazzjonalista li il gvern hu ta kulhadd. Issa qalilhom JM li Malta ta kulhadd pero kollox ghamel Mintoff. Int papagal pat muscat.

Joseph Micallef

Jan 7th, 15:15

@ Joe Vella,

Ma tafx xinti tghid. Mhux il-URL u dak l-imbarazz. Il-Playmobil fethet l-ewwel fabbrika taghha immedjatament kif tela Gvern Laburista immexxi minn Dom Mintoff. Bdiet taghmel l-istudji taghha qabel, izda l-investiment u l-ftuh ufficjali beda mall-bidu ta' Gvern Laburista.

N. Zahra

Jan 7th, 15:25

Brand International started in 1970...true. however PLAYMOBIL transferred production (or part of it to Malta) in the late 70s...

Joseph Micallef

Jan 7th, 15:29

@ Joe Vella, Michael Seychell,

Can you be so kind and enlighten me by informing us about the official opening date of AMS Electronics and the closure dates of VF(Malta), CapriSun(Malta), WET automotive systems, Nylon Knitting etc..?

I would be really grateful if you can help me.

pat muscat

Jan 7th, 15:33

@Mr A Seychell.
Playmobil hargu l-ewwel pupu fil-1974. Imsomma, l-aqwa li qeghda taghmel l-gid hawn...la Malta hi taghna llkoll!

J Martinelli

Jan 7th, 15:34

As usual, the PL will claim credit for NP projects A few months down the road, if they are elected, they will claim success of Arriva, City Gate & Parliament project & other major projects like restoration of heritage properties, new lift, Valletta waterfront etc.
How many Lufthansa Techniks has Labour ever brought to Malta ? Industrija tal-qamel bhal tat-tessuti w tal-kappar insejthom, Pat?

Ronnie Callus

Jan 7th, 14:27

Ghidilhom Joseph lil hafna li ma'jafhux li storja jew iridu jahbuha. U mela jsemmu l-progetti tac-cekcik ta' xi tindif ta'Sur jew ftuh ta' xi trieq. Dawk progetti tghidilhom?? Progetti kienu l-Freeport, Airport bl-Airline b'kollhox, Sea Malta, Banek Maltin, Shipbuilding li tghidtx kemm fahhruhom lill haddiema meta ghamlu l-vapuri li ghadhom jintuzaw (fejn wara tawhom daqqa ta' sieq il-barra).

Joseph Micallef

Jan 7th, 14:35

Ezatt Ronnie.... ippermettili inzid: Fabbrika Mc.Neil, Fabbrika Medelec, Fabbrika SGS-ATES (now ST), Bank Of Valletta, Mid-Med Bank, Brand-Statter group, HOB software, WET automotive systems, Merit-Methode electronics.

Dawk gab il-labour. X'iridu jghidu in-nazzjunalisti? Mela x'jghid in-net u l-101 u erba pampaluni. Il-labour gab fabbriki u azjedni li ghadhom irendu sal-llum!

Ronnie Callus

Jan 7th, 14:43

Jew Joe ! Fabbriki li jhaddmu xi tuzzana nies (bhall pastizzi) jekk ihaddmu.

Ronnie Callus

Jan 7th, 15:05

Iktar nies jaqtu z-zigarelli milli jahdmu nies fihom gabu ta'Gonzipn.

vincent Lia

Jan 7th, 15:06

Jew forsi min ghandu ftit ta sens qed jikalkula li il partit laburista tilef kull cans li kellu li jirbah l elezjoni. PL dejjem ghamel decisjonijiet hziena. Kontra Indipendenza, ried integration, kontra il kunsilli lokali, kontra Eu ghake ghazel il ghar leader min tnejn li ikontestaw.

Joseph Micallef

Jan 7th, 14:27

Mhux ovvja li good news! What difference would it make for you what Dr. Muscat says? Sorry ta imma bla sens totalment. I would rather expect Lawrence Gonzi to condemn Austin Gatt for gambling about the future of factories whilst thanking Dom Mintoff for bringing reliable and strong companies in Malta under his premiership in the 70's and 80's.

Fran Abela

Jan 7th, 15:24

Mr. Micallef - of course it matters to me what Dr. Muscat says. Do you think I am completely blind as you yourself seem to be. Now please do forgive me if I seem to have forgotten about Mintoff. There are certain episodes of the MIntoffian era that I really wish to forget. However unlike you, I do give credit where credit is due.

C Cassar

Jan 7th, 14:20

As soon as you bring politics into subjects such as this you immediately lose all credibility for your comments.

Playmobil have been investing in malta for years and since EU accession 9 years ago have found the economy to have become more robust and more vibrant - an ideal combination for corporate investment.

Many other companies such as Lufthansa Tecknik have also done the same over 9 years

Victor Laiviera

Jan 7th, 16:45

@ C Cassar

Of course it is political - do you really think it was a coincidence that this was announced on the first day of the election campaign?

C Cassar

Jan 7th, 19:03

Yawn. There have been announcements like this for years. You really are blinkered in your views and have clearly fallen for all of the political hype that most Maltese fall for. It's a trait of being on a small island with little experience of anything else.

m. borg (slm)

Jan 7th, 14:51

Bhal dak Braziljan hux.
Tinsiex il-MLLP gab il-playmobile, lil ST u lil Lufthansa Teknik

HENRY FENECH AZZOPARDI

Jan 7th, 15:02

Kemm tinsew fejn tridu mela insejtu meta il lejber qal li Malta fl Europa dawn il fabriki kolla jghalqu sew jekk gabhom il lejber jew il PN. Mhux tall ma ghalqux anzi komplew jikbru.

joseph demicoli

Jan 7th, 15:38

henry nahseb dan il-kliem "Kemm tinsew fejn tridu mela insejtu " ghidtu quddiem il-mera biex jirrifletti lejk. HA INFAKKREK meta Mintoff mar ic-Cina kienu bezzew lill-maltin li issa ser insiru kommunisti u kulhadd lilbes l-istess mhux tall il-Maltin ma libsux l-istess hemm ma tarax wiehed liebes bhal l-iehor u meta kienu sejrin l-inglisi qalu li issa jigi pajjiz kommunist u jahtaf il-Malta yuppp

M Grima

Jan 7th, 14:22

And who brought over this company and also ST Micro Electreonics Mr. Cassar?.Yes, it was a Labour government. These two companies alone account for more than 80% of our exports.

This is no Brazilian conglomerate who employed 4 people and folded up after two months.

Mr Leon Zawadzki

Jan 7th, 14:32

The main reason any companies invest in Malta is that production costs are kept artificially low by help received from the government in keeping wages low. The Government has stated on a number of occasion that if wages were to increase, it would drive investment in Malta away. While I agree with this policy it should be noted that everyday commodities have risen far above the average wage.

HENRY FENECH AZZOPARDI

Jan 7th, 15:09

@ Leon Zawadski.
I admit that the average wage is below the European standards but their is another reason why families struggle to make ends meet. In Europe more than 75% of families have both parents earning a living whereas in Malta we are far away from this possibility. Our culture has to be diverted to make it possible for the women to join her husband in family revenue, and increase economy

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