Gasan Mamo takes its bubble wrap campaign to the social media

Gasan Mamo Insurance has launched a photo competition in which customers are asked to submit creative photos featuring bubble wrap.

Launched on the Gasan Mamo Facebook page, the competition will declare three winners every two months. Prizes include a 32-inch flat panel display TV and insurance vouchers redeemable against Gasan Mamo products.

Participants must first ‘like’ Gasan Mamo’s Facebook page, then bubble wrap something or someone and take a picture, and upload the image through the Facebook application. The competition will work through online voting from the public and the winners will be those submissions getting the most votes. The competition runs for six months.

Gasan Mamo director Julian Mamo said: “We are excited to be using a social media platform to reach our customers and to interact with them wherever they are connecting. Our ‘bubble wrap’ campaign this year was a resounding success and we decided to take it to new media channels that enable us to communicate in other ways. The obvious message is the importance of protecting and securing one’s health, family, property and belongings and cushioning them with adequate insurance cover.”

Gasan Mamo has jumped on the social media platform bandwagon as a strategic way of developing its marketing initiatives.

For more information, visit www.facebook.com/gasanmamo.