Lighthouse & Ashley at In Global Network Vienna Convention
Lighthouse & Ashley chief executive Roderick Muscat Monsigneur represented his company at the In Global Network, the international network of independent advertising agencies, at its annual world convention on October 7 – 9, in Vienna. The intensive...
Lighthouse & Ashley chief executive Roderick Muscat Monsigneur represented his company at the In Global Network, the international network of independent advertising agencies, at its annual world convention on October 7 – 9, in Vienna.
The intensive three day convention discussed the evolution in market communications and the challenges facing the industry with the growth of digital media and social networks.
Participants exchanged information on their network’s new strategy, on the latest (and future) digital information and their presence and activities in emergent markets and especially in BRICS (Brazil, Russia, India, China and South Africa).
Forty nine delegates including 11 guests from other organisations and companies heard the opening speech of In chairman Miguel Santos, manager of international development at Brandia Central, the leading agency in Portugal which also operates in Brazil and Angola, followed by 15 other speakers.
The appointment of Jack Adamis as managing director of In Global Network worldwide was announced during the convention. Mr Adamis is a popular figure in the network having served as consul for the South East Europe region and also on the board in recent years.
With 86 agencies operating in 96 countries and 123 cities, In Network offers marketers the broadest geographical coverage among networks of top independent agencies.
Lighthouse & Ashley is an integrated marketing agency providing marketing strategy, research, creative concepts, audio visual productions and digital media.
www.lighthouse.com.mt