Guinness celebrates Arthur’s Day

Arthur’s Day in honour of the remarkable life and legacy of Arthur Guinness – the legendary philanthropist and founder of Guinness, will be celebrated on Thursday.

The event will be marked by a series of high-profile music events and celebrations in 47 countries, including Malta.

Following the success of last year’s celebrations, a worldwide ‘Toast to Arthur’ will start in Ireland at exactly 5.59 p.m., the date Arthur Guinness signed the lease on the St James’ Gate Brewery in 1759 and introduced Guinness to the world.

The toast will launch a jam-packed night of live music performances taking place all across the world, starting in Dublin, Ireland and continue in other countries, including Italy, Germany, France, Spain, Caribbean nations, Malaysia, Indonesia, Australia, Japan, Singapore, Hong Kong and South Korea.

In Ireland, the festivities have grown to include the four cities of Dublin, Cork, Limerick and Belfast in Northern Ireland.

The celebrations in Malta will take place on Friday and will include special Guinness promotion nights in various bars and pubs.

Arthur’s Day celebrations directly benefit the Arthur Guinness Fund, which identifies and supports social entrepreneurs aiming to make positive changes in their communities such as helping bereaved families in Europe or reducing harmful waste in deprived areas of Africa.

The aim of the fund is to create a self-sustaining movement for grass-roots social entrepreneurship in the markets where Guinness oper-ates and inspire a generation of potential change makers.

Arthur’s Day was set up in 2009 to coincide with the 250th anniversary of the signing of the original lease at St James’s Gate.

For more information on Arthur’s Day visit www.facebook.com/guinness or www.guinness.com.

For information on the Arthur Guinness Fund visit www.guinnessforgood.com.