The past to the future with Intel ‘remastered’ project

Intel Visual Life has launched an exhibition to explore the relationship between art and technology and celebrate its role in inspiring modern creativity.

The company used to re-create and re-interpret classic artworks from history with latest cutting-edge techniques, including 3D anim-ation, conductive ink and motion. Intel’s Remastered exhibition is on display in London.

Bringing to life the inspiration behind Intel’s Visual Life campaign, Remastered: A Visibly Smart Production from Intel brings the art and technology world together in a fusion of classic art and boundary-pushing technology.

In collaboration with its curatorial and creative partner jotta, Intel re-tells the stories of some of the most famous pieces of art from history, using technology to re-interpret their meaning for a contemporary audience. The exhibition unlocks the creative potential of technology and underlines how visual masterpieces can be created with simply a mouse as a brushstroke or a screen as a canvas at One Marylebone.

Showcasing some of today’s leading creative talent, the exhibition features artworks made possible through the use of technology. Artist Eric Schockmel uses 2nd Generation Intel Core processor techno-logy to create a stunning visual animation of J.M.W. Turner’s painting, Rain, Steam and Speed – The Great Western Railway. Food architect duo Bompas & Parr will use crowd sourcing to add a social finish to its food art re-creation of Leonardo da Vinci’s The Last Supper, which features famous “last meals” from history, including a First Class menu from the Titanic and last meal of death row inmate Robert Buell.

“Remastered sees Intel working with leading creators and innov-ators to showcase what’s possible with 2nd Generation Intel Core processors,” said Gail Hanlon, marketing director, Intel UK and Ireland. “Working with jotta and the participating artists has been a real cultural journey. Seeing how technology can influence the creative process is a fantastic experience.”

Ben James, jotta’s head of creative section, said: “The broad range of work and outcomes exhibited within Remastered help demonstrate how technology is being adopted practically and conceptually by artists and designers across all disciplines.

“The intersection of technology and art has gone far beyond its creation on a computer to a symbiotic relationship – one where new technology offers new opportunities to the artist or designer who, in return, provides ever-evolving experiences and contexts to our relationship with technology.”

“[Vincent] Van Gogh’s brushstroke technique requires the colours to be created in the viewer’s eye – that is a perfect example of interaction that we wanted to translate,” added Audrey Anastasy of Midnight Toastie on its reinterpretation of Van Gogh’s The Starry Night.