Advert

DAB+ radio ownership reaches 12.2 per cent

The platform of Digi B Network, the digital radio operator broadcasting in DAB+, has increased listenership to 12.2 per cent, Digi B Network managing director Sergio D'Amico said.

The findings were published in the radio and television audience assessment carried out recently by the Malta Broadcasting Authority. Respondents were asked to indicate what type of reception platform they had at home and the survey confirms that digital radio increased to 12.2 per cent listenership by the end of March 2010, an increase of 2.1 per cent in three months.

"Surveys are proving that digital radio is growing in the right direction and it is doing that at a very fast rate," Mr D'Amico said.

Digi B Network Ltd is licensed by the Malta Communications Authority to provide T-DAB services. In October 2008 it rolled out the first commercial DAB+ network in the world, putting Malta at the forefront of the cutting edge technology.

Meanwhile, following the launch of the first DAB+ car stereo, consumers now have a choice of a second model, the RA558, featuring additional functions like Bluetooth and AM reception.

RA558 is available from car entertainment specialists and from retailers.

Advert

0 Comments

Post comment

Comments are submitted under the express understanding and condition that the editor may, and is authorised to, disclose any/all of the above personal information to any person or entity requesting the information for the purposes of legal action on grounds that such person or entity is aggrieved by any comment so submitted.

At this time your comment will not be displayed immediately upon posting. Please allow some time for your comment to be moderated before it is displayed.

Your User Profile is incomplete.
Please click here to complete your profile before posting comments.

Advert
Advert