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Maltese company to open eight new McDonald's restaurants in the Baltic

McDonald's outlet in Bay Street remodelled

Premier Capital Ltd, the Maltese company which operates McDonald's restaurents in Malta and in the Baltic states is planning to open eight new restaurants in the Baltic countries next year, and also plans to expand further in Malta.

Melo Hili, Managing Director, made the announcement when he officially re-opened McDonald's in Bay Street after the restaurant was remodelled.

The restaurant now features a new style of brilliant colours and new furniture. It also includes McCafe, serving coffees and pastries.

The restaurant was officially re-inaugurated by Mr Hili and his two brothers and co-directors Beppe and Marin.

Mr Melo Hili said that in 2005 Premier Capital Ltd became the development licensee for McDonald's in Malta. It immediately embarked on an extensive programme which included opening new restaurants and remodelling existing ones, starting with the McDonald' restaurant at the Plaza in Sliema followed by that at the International Airport, then St. Julian's, Valletta and now Bay Street.

"The guiding philosophy behind this investment is to continue offering customers an excellent environment, service, value for money and quality food," Mr Hili said.

Premier Capital Ltd is now also the development licensee for McDonald's in Latvia, Estonia, and Lithuania.

Mr Hili said that in 2010 the company will see the opening of another eight new restaurants in these three Baltic countries to bring up the total to 39 restaurants - all owned and operated run by Premier Capital Ltd. This, he said, represented a substantial investment, but the return remained high.

Mr Hili thanked all those responsible for the refurbishing of the Bay Street restaurant adding the company's expansion plans also included opening new restaurants in Malta.

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Comments

Gordon Attard (on 27/11/09)
This is what'skilling us.... Fast Food. From statistics Malta's chart regards Obesity are sky high and guess when? When these outlets were introduced in our island. We must wait and see in a few years time when the young generation of these Baltic Countries start with there diabetes problems. PimpThatFood.com the way of eating healthy and good.
James G Zammit (on 27/11/09)
Congratulation. Small Maltese company, big results.
Eric Gahn (on 26/11/09)
There goes the waist line of the younger generation in these three Baltic States! ANd up goes their diabetes, heart disease, etc....

Junk food outlets (I am not saying FAST foods) should be taxed.
erica borg (on 26/11/09)
Lets hope they have a better service than the one in st julians. Its the only slow fast food on the island :-)
R. Gatt (on 26/11/09)
I for one would like to see such franchises take more interest in lowering their daily waste levels.
From what the general public gets to see while dining at such outlets, waste separation is practically non-existent, with the majority of potentially recycleable items being bundled into the same plastic garbage bags.
Thank goodness most outlets have had the decency of refraining from using the polystyrene containers of yesteryear but at times it seems as if the franchises themselves go the extra mile to generate more waste than necessary; one example being the sheet of paper placed on the food trays containing "nutritional and/or commercial info".
One may argue that the waste being generated is not recyclable since at times it is contaminated by leftover food and/or drink. In such cases, posters describing how to compact all waste into smaller quantities would benefit both the environment and the outlet (less garbage bags used). It is actually possible to stuff all left-over waste into the paper cup being bought with a meal. Personally I do so everytime I eat at such outlets. That way the waste being thrown away is occupying less space that each individual meal item combined.
Mathilde Fenech (on 26/11/09)
Malta is fertile ground for all sorts of junk food, starting from pastizzi to oil-fried burgers and chips. No wonder pastizzi and burger shops keep mushrooming all over the island. And then we wonder why the great majority of the population is overweight!

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