Herbal Essences on campus

Herbal Essences girls drove around a busy University campus during Freshers' Week to give female students 'back to school' freebies and spice up their first hectic days at University and Junior College.

The girls gave out small 'moments of fantasy' to students on behalf of Herbal Essences, which is targeting lively and witty women and girls with a contemporary outlook on life.

The promoters made their way around the University's Quadrangles, ringroad and car parks on Segways - a new fun way to brand and promote products. The brand's range of re-energised shampoos and conditioners consists of seven variants that make up a collection of must-have hair care products with technologically advanced formulas, each tailored to meet different hair types. Herbal Essences is imported and distributed in Malta by V. J. Salomone Marketing Ltd.