Swedish shoe franchise opens in Sliema

Vincent Shoe Store, the Swedish children’s footwear chain, last weekend opened a concept store in Tower Road, Sliema. The well-known brand specialises in cutting-edge designer footwear for children aged zero to nine years with a range of fun and functional shoes, fashionably styled and manufactured with high-quality materials.

The creative forces behind Vincent – Patrick Osterman and Thomas Elbaum – gather inspiration for the collections from global fashion trends and the trends on the runways of Paris, Milan, London and New York. The creative duo strengthened their design instincts by working as buyers and decorators for a number of well-known international stores and through their experience in the fashion industry.

Sarah Portelli, retail director at P. Cutajar & Co Ltd, holder of the Malta franchise, said: “Vincent’s distinctive image and strong line of products is the basis for the business’s strong growth and continuing success story in Sweden and around the world. We are very excited that Malta is about to be part of this international success story.”

Vincent Shoe Stores are present in over 40 locations around the world with 15 to 20 more retail outlets to open by spring next year.