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Uniform supplier files protest against TVM

A school uniform supplier has filed a protest against the national television station after footage of its shop appeared in a news item about the high price of uniforms.

Paces' School Wear Ltd filed the judicial protest saying a film of its shop front was run accompanied by comments from its customers and editorial comments about costly uniforms.

The news piece was aired on September 1, in TVM's 8 o'clock bulletin, and had a detrimental effect on business as the company was portrayed as having a monopoly on the school uniform market. The company said the report was incorrect because it did not enjoy a monopoly. In fact, it sold the cheapest uniforms on the island.

As a result, the company said its reputation had been damaged and it would continue to be negatively affected because of the report.

It held the station responsible for all damages incurred. Lawyers Mark Mifsud Cutajar and Marie Claire Bartolo signed the protest.

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