Gillette launches breakthrough technology

After five years of intense research, Gillette has come up with an advanced deodorant technology to help men perform under pressure – the Gillette Responsive Protection Technology Anti Perspirant Sprays. The products feature the breakthrough Gillette...

After five years of intense research, Gillette has come up with an advanced deodorant technology to help men perform under pressure – the Gillette Responsive Protection Technology Anti Perspirant Sprays.

The products feature the breakthrough Gillette Responsive Protection System and Betacyclodextrin (BCD) technology, guaranteed to provide protection against odour time after time.

The deodorants kick into action by using BCD to absorb bad odour, releasing instead a light fresh fragrance, previously locked away within the BCD molecule.

The process is ongoing, activating and re-activating as needed by the body to remove the need to freshen up constantly.

The advanced Gillette Responsive protection system reacts to humidity and wetness on three levels - with hydroactivate fragrances that activate with wetness, releasing a mild scent to keep the body smelling great; with hydroregulators to police sweat, working effectively to keep dry; and ensuring that the more than 24-hour response technology left one experiencing maximum freshness all day long.

Gillette is distributed in Malta by V.J. Salomone Marketing Ltd.

Sign up to our free newsletters

Get the best updates straight to your inbox:

You can unsubscribe at any time by clicking the link in the footer of our emails. We use Mailchimp as our marketing platform. By subscribing, you acknowledge that your information will be transferred to Mailchimp for processing.