"The Super Hello Kitty Jewel Doll", studded with a 1.027ct diamond on its ribbon, 403-piece pink sapphires on its body, a citrine on its yellow nose, black spinels on its eyes and a total 1,939-piece white topaz on its head on the platinum 900 made body was exhibited in Tokyo this week. Swarovski, Japan's character giant Sanrio and Japanese jewellery maker I.K. unveiled the $150 million (€112,695) Hello Kitty doll, 10.5cm tall and weighing 569g at the Baselworld watch and jewellery show in Switzerland last month to celebrate Hello Kitty's 35th anniversary.

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