This summer I saw a British family - parents and two children - walking along the Salina coast picking up plastic bottles and disposing of them in the appropriate bins. This was an example I could not ignore. I have started picking up at least one plastic bottle from the road every day in my home town and disposing of it appropriately. At the same time, I have been thinking that there are many people who would not mind joining me if there were organised clean-up days in different towns.

Lately I read that a British magazine sponsored one such clean-up drive in Britain's streets, which are also getting dirtier according to a survey held among its readers. It was argued that "litter breeds litter and people are less likely to drop rubbish in clean areas" (www.thebigtidyup.org).

Are there any Maltese business enterprise interested in sponsoring something practical for a Clean Malta campaign? Organised clean-ups would also create awareness and show that we really care!

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