Miele triumphs at Which? Awards 2008

Premium domestic appliance brand Miele has triumphed at the Which? Awards 2008 by winning the 'Best Domestic Appliance Brand' category for the second year. The accolade comes after scoring more Best Buys than any other brand across ten domestic appliance groups.

"Only the very best companies out of the hundreds whose products and services are tested by Which? make the grade and the winners are determined by Which? experts to be the very best of the best," said Which?

Miele's score was unmatched, with a total of 22 Best Buys from 10 of the categories its products were tested in. The brand was Best on Test in seven categories, including dishwashers, freezers, fridge-freezers, washing machines, washer-dryers, tumble dryers and vacuum cleaners. Miele was one of only two companies to retain the award they won at the inaugural awards in 2007.

In a recommendation survey of Which? members, Miele had a 'clean sweep' of top scores across every category it appeared in and a reliability survey found that Miele washing machines, tumble dryers, dishwashers and cylinder vacuum cleaners achieved the highest reliability scores - with vacuum cleaners scoring an impressive 97 per cent.

"We are absolutely delighted to have won the award for a second year," Simon Grantham, Miele chief executive, said.

The prestigious award ceremony was held at the British Museum and was hosted by TV newsreader Dermot Murnaghan. Guest appearances from Shadow Chancellor of the Exchequer George Osborne, racing legend Sir Stirling Moss, OBE, and celebrity chef Heston Blumenthal, OBE, added to the excitement and atmosphere on the day.

Miele domestic appliances are exclusively available from Forestals outlets in Malta and Gozo. For more information, visit www.forestals.com/miele or e-mail info@forestals.com