iGaming Profiler Malta (igamingprofilermalta.com), the only dedicated news channel covering Malta's iGaming industry, has launched its new look on the home page, giving even more prominence to breaking industry news, research and investigative reports on the iGaming sector. The navigation is simple with high usability, while the web directory of the local business service providers has been displayed on a central position on the website's home page to facilitate worldwide viewers' searching.

iGaming Profiler Malta will also start offering audio-visual content as of August. The audio-visuals will cover interviews with leading members of the local iGaming industry, the regulator - LGA, the service providers and others involved in and working for the industry.

Velislava Hillman, the managing director of SET Ltd, the owner and producer of the iGaming Profiler Malta, said that the objective of the new home page and the audio-visual add-on on the content was a necessary step ever since iGaming Profiler Malta struck a deal to provide news feeds to various international news websites and forums.

"The objective is to brand iGaming Profiler Malta as the ultimate source of up-to-date information from the Maltese industry and to strengthen Malta's name as a top iGaming jurisdiction," Mrs Hillman said.

"To brand the Maltese jurisdiction and the local service providers' dedication to the industry, I wanted to be more personal and even more passionate. You need to show the people who are behind the iGaming industry of Malta - those smart people to whom this industry owes its leading position in the world," she added.

"iGaming Profiler Malta is already reaping success. We already have viewers from the UK, Belgium, Austria, as well as China and the US, while we only launched the product a month ago".

Through SET Consulting's research activities, iGaming Profiler Malta has managed to attract viewers who are interested not only in the iGaming industry but also in the country's potential as an IT location ever since the SmartCity project was launched. In that respect, iGaming Profiler Malta is looking at pushing forward the potential Malta has in terms of infrastructure and human resources.

Mrs Hillman said hit rates have been growing exponentially since SET Ltd launched the marketing campaign of iGaming Profiler Malta on iGaming Business and other internationally-renowned iGaming forums and news channels.

Subscriptions and more exposure are expected to be reached after the iGaming Profiler Malta's news team attends both the upcoming European iGaming Congress and Expo in Barcelona this September and the International Casino Exhibition (ICE) in London early next year.

iGaming Profiler Malta is selling its web directory - iGaming Profiler Directory 2009, the sales of which will produce a printed version that will be available for free to all advertisers on the iGamingProfilerMalta.com.

For more information contact (+356) 21 31 41 03.


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