SmartCity Malta promoted at OutsourceWorld London

SmartCity participated in OutsourceWorld London, fulfilling its ongoing commitment to promote SmartCity Malta and SmartCity Kochi to attract potential customers and investors.

Considered as the premier business trade platform for executives with a need to outsource business services, OutsourceWorld London puts top-level executives face-to-face with exhibitors who understand their particular needs and have hands-on experience delivering solutions and solving problems for companies like theirs. SmartCity, a global network of self-sustained townships for knowledge-based industries, engaged UK outsourcing companies to expand their business to SmartCity Malta and/or SmartCity Kochi, where they can be in closer proximity to their customer base.

Outsourcing involves the subcontracting of a process, such as product design or manufacturing to a third-party company. The decision to outsource is often made in the interest of lowering firm costs, redirecting or conserving energy directed at the competencies of a particular business or to make more efficient use of labour, capital, technology and resources. The global outsourcing market today amounts to about $350 billion.

Fareed Abdulrahman, chief executive officer of SmartCity and a board member of SmartCity Malta and SmartCity Kochi, said that participation at the London convention served to raise awareness and interest about SmartCity among local, regional and international audiences and at the same time engage stakeholders.

Mr Abdulrahman made a presentation entitled SmartCity - Managing Change When Going Global.