Singer wins Vodafone promotional contract

Young singer and ballet dancer Thea Saliba has won a contest to be the Vodafone Malta Face for 2008. She won a one year contract and will be representing Vodafone in upcoming marketing campaigns for 2008. Thea has also won €1,164 / Lm500 in cash, a...

Young singer and ballet dancer Thea Saliba has won a contest to be the Vodafone Malta Face for 2008. She won a one year contract and will be representing Vodafone in upcoming marketing campaigns for 2008. Thea has also won €1,164 / Lm500 in cash, a Vodafone live! handset, one year Vodafone Smart Connection for free and other Vodafone merchandize.

All Vodafone customers having an MMS enabled mobile phone were invited to participate in this promotion by sending a photo of their face via MMS. Both the finalists and the winner were chosen through a voting process that saw 50% of the votes affected by Vodafone customers and 50% of the votes by a panel of judges. The people’s votes through MMS for Thea amounted to 119 whilst the judges’ votes amounted to 550.

The panel of judges included a professional photographer and a lawyer who oversaw the judging process.

Thea Saliba was born in 1991. She started her singing career from a young age and since then, she has participated in various popular musical events and contests, amongst them the 2005 Malta Junior Song for Europe in which her group Thea & Friends classified first and represented Malta with the song “Make it Right”. Thea is also a ballet dancer having attended classes at Olivia Dow Russian Ballet.

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